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Florida CFO Jeff Atwater, Tampa Bay Buccaneers’ Josh Freeman and Visa Inc. Collaborate to Launch Statewide Rollout of the Reinvented Financial Football


Contacts: Angela Waugaman for Visa Inc., (703) 772-9528 or
Alexis Lambert for CFO Jeff Atwater, (850) 413-2842

On Tuesday, October 11, 2011, at 10 a.m., Florida Chief Financial Officer (CFO) Jeff Atwater Tampa Bay Buccaneers’ Quarterback Josh Freeman and Visa Inc. will be at Northeast High School in St. Petersburg for the Florida statewide launch of a reinvented educational video game and classroom curriculum called Financial Football, in conjunction with CFO Atwater’s new Your Money Matter$ financial education initiative.  

The centerpiece of Visa’s nationwide educational initiative with the NFL and NFL PLAYERS, Financial Football helps students and adults tackle their financial futures.  The game incorporates lessons taught through Practical Money Skills for Life (, a free, award-winning money management program.  This game is accompanied by a classroom curriculum and is being distributed by CFO Atwater to every public middle and high school in Florida.

The Honorable Jeff Atwater, Florida Chief Financial Officer
Josh Freeman, Quarterback, Tampa Bay Buccaneers
Nancy Panter, Manager of Corporate Relations, Visa Inc.
40-50 Northeast High School students

WHAT: Tampa Bay Buccaneers’ Quarterback Josh Freeman joins Florida Chief Financial Officer Jeff Atwater and Visa for the statewide launch of Financial Football.

VISUALS: As part of this event, the students will break into two teams to play a high-energy game of Financial Football.

WHEN: Tuesday, October 11, 2011, at 10 a.m.

Northeast High School
5500 16th St N
St. Petersburg, FL 33703
Phone: 727-570-3138

Note:  Per school policy, all media attending the event are required to check-in at the front office and provide valid picture identification.